Don't you just love it.
The headlines on the front of the Shropshire Star tonight
FIRE SERVICE STAFF FREEZE IN MOVE TO CUT BUDGET
I have an image of poor firemen sitting in unheated stations waiting for a fire to warm them up.
However, the first paragraph reads 'Shropshire fire chiefs have announced a recruitment freeze because of mounting pressure to make budget cuts.'
Clarity is all important in whatever you write - maybe the reporters on my local paper need to remember that.
Swop Box Needs Swapping?
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My local library has a Swop Box for magazines. Ideally, they want you to
bring a magazine to leave for others, and you can take one to read. It’s a
great...
22 hours ago
I read this too and thought the same as you. Firecrews out in the cold while buildings are not heated. The purpose of a headline is to grab attention and this one certainly did.
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